UNKNOWN


UNKNOWN

/ʌnnˈə‍ʊn/

DEFINITION OF UNKNOWN:

1. PHILOSOPHY: A REFLECTION OF AN ATTITUDE, A FEELING

BREAKING THE BOUNDARIES OF WHAT IS CONVENTIONAL, TO MAKE IT DESIRABLE

(I.E) - "THEY BROUGHT AN UNKNOWN LOOK INTO FOOTWEAR CLASSICS"

2. PROJECT: BRINGS A MIX OF FEAR & EXCITEMENT FOR WHAT YOU DON’T HAVE YET

A. STRONG SILHOUETTES FOR FIERCE PEOPLE

B. CREATED IN AMSTERDAM, HANDCRAFTED BY A FAMILY-RUN FACTORY IN ITALY

3. HOW: BORN AND RAISED AMONG SHOES, WE REPRESENT AN ALWAYS-EVOLVING LIFE BETWEEN TWO WORLDS, TRADITION & NOW

3A. MODERNITY OF AN IMPATIENT MIND COLLIDES WITH THE ARTISANAL CORE OF HER FATHER

3B. IT'S 2019 WHEN UNKNOWN COMES ABOUT AS A REBELLION, A SCREAM AGAINST CONVENTIONALISM, A MESSAGE TO MOVE FORWARD